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Positioning: First is Best, Better is OK, Nothing Else Matters
By Rob Meissner, TCV Partner - Traditionally, marketing consists of 4 P’s: Product, Price, Place and Promotion. Yet, early in my career,...
Mar 9, 20215 min read


Four Questions to Ask Before Partnering to Start a Business
By Jackie Luo, TCV Growth Associate - Starting a business is tough. Doing it with partners seems to make it a bit easier, but it has its...
Feb 15, 20214 min read


Grow Bigger Faster Stronger with Metrics
By Doug Zeisel, TCV Growth Partner. Metrics or Key Performance Indicators (KPI’s) are data driven measures of business operations....
Feb 2, 20214 min read


No Competition? Think Again!
By J. Gary McDaniel, Jan 2021 "The idea of competition, particularly in a creative atmosphere, is always there; if you don't acknowledge...
Jan 4, 20214 min read


Sloppy Financial Projections Kill Grant Applications
By Rob Meissner, TCV Growth Partner. Several times a year I volunteer to review grant applications. The grants support very early stage...
Dec 15, 20203 min read


Mental health of entrepreneurs – Why don’t we talk about it openly?
By Jackie Luo, TCV Growth Associate - Earlier this year, Lenny Mendonca, a former Senior Partner at the prestigious consulting firm...
Dec 7, 20204 min read


Managing Cash Flow - Its All About Communication
By Doug Zeisel, TCV Growth Partner. Managing cash flow (money coming in vs. money going out) is a critical aspect of running a successful...
Nov 17, 20204 min read
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