Follow the Leader
By Rick Vohrer, Director, TCV Growth Partners- What do you think of when you hear the term “Sales Leader”? Are you a sales leader, or a...
top of page
TCV Insights
Search
- Apr 22, 2022
- 3 min
Branding - Make Yourself Memorable
By J. Gary McDaniel, TCV Partner- The image of a logo or a name that comes to your mind when you are thinking of buying something is the...
44 views
- Mar 2, 2022
- 3 min
Listening to Customers
By Rob Meissner, TCV Growth Partner- Recently, our company, TCV Growth Partners, decided to update our tagline. Each of our partners had...
17 views
- Nov 15, 2021
- 3 min
How to Find Winning Sales Talent in a Competitive Environment
By Jackie Luo, TCV Growth Partner: Currently, with the “great resignation” affecting all industries, it is particularly challenging for...
35 views
- Nov 3, 2021
- 5 min
The Proper Use of Trademarks
By J. Gary McDaniel, TCV Growth Partner - The proper use of trademarks can provide a clear brand differentiation. But what comprises...
44 views
- Apr 20, 2021
- 4 min
To Sell is Human
Simple Things They Don't Teach in Schools by Jackie Luo, TCV Partner - Recently, I taught a couple of classes on “Sales Strategy and...
27 views
- Mar 9, 2021
- 5 min
Positioning: First is Best, Better is OK, Nothing Else Matters
By Rob Meissner, TCV Partner - Traditionally, marketing consists of 4 P’s: Product, Price, Place and Promotion. Yet, early in my career,...
54 views
- Jan 4, 2021
- 4 min
No Competition? Think Again!
By J. Gary McDaniel, Jan 2021 "The idea of competition, particularly in a creative atmosphere, is always there; if you don't acknowledge...
34 views
- Feb 28, 2020
- 2 min
Customer Discovery - Lessons Learned
If you have worked in the entrepreneurial world for any length of time, you have undoubtedly heard of the term “Customer Discovery”....
22 views
bottom of page